Each enews we send out, our team here at Marketing Mechanics gets together and develops information on a topic that we know will be useful to you. In this issue, we thought we would take a different angle, as it’s been some time we have showcased our products and services to you all. Hope you find this interesting, and if you require any further info on any of our products or services, just give us a call!

SMS Marketing
• 94% of SMS campaigns are read!
• The average sms campaign delivers a 15% response. More than double that of direct mail.

Sources: MMA Research 2003, Enpocket 2002 We can purchase permission based mobile numbers that are targeted at specific demographics. Eg: We had an ISP client where we purchased and broadcast 10,000 sms to 18-25 year old males/females. We developed a prize of a Pentium 4 PC on the clients website and there were over 8,000 hits on the clients website from the campaign; resulting in instant sales and over 2,500 signs ups for their database. Not bad!

Print/Television and Radio campaigns
Marketing Mechanics, being an agency, can save you thousands on advertising campaigns. Not to mention you are hiring specialists that ensure your advertising is well targeted for the best return on investment. In a recent campaign on 2dayfm, we saved the client over $40,000 and obtained an ad on the station's website. We are firm negotiators on our client’s behalf and protect your hard earned dollars like it’s our own!

For a recent print campaign in the Fairfax papers, we achieved a half page editorial at no charge for our client!

Fax Streaming
We recently implemented a major fax campaign for a client @ only 25c per fax (this price includes renting data record). Our client was over the moon as they picked up enough business to hire two staff members and land a contract for a statewide firm.

Does your logo need a rehash or a refresh?
Talk to us. We have a dedicated design department with some of our clients including Warner Bros., Yahoo right down to small companies.

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